March 10, 2011

Listen Up: My Drive Thru

'My Drive Thru' by Santogold, Julian Casablancas, and N.E.R.D is a song that was produced for Converse's centennial.  The idea behind the music video is paper cut out dolls that are linked together, and that people are linked together by their Converse shoes.  Doesn't sound like much, but once you watch the video it's a really fantastic concept.

I am really in love with the handmade and tactile feel for the video-- paper cut outs being animated?  Count me in!  The music video took about 4 months from start to finish where they not only used CGI they also used nearly 10,000 paper cutouts of the artists!  That's a lot of paper!

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